MyRevolution - Scaling to B2C with a Strong Digital Presence
MyRevolution is a health and wellness brand offering high-quality supplements and natural products. Snowball helped them transition from mixed channels to a direct B2C model, guiding the brand’s repositioning, redesigning their website, and launching a new e-commerce platform. With a refined product and subscription strategy, MyRevolution successfully tripled its sales post-launch.
Client
MyRevolution – A premium Norwegian brand specializing in health and wellness products, including protein powder, collagen, and natural supplements, designed to support a healthy lifestyle.
Challenge
MyRevolution faced the challenge of scaling from mixed distribution channels to a direct B2C model. Snowball’s role was to help reposition the brand, enhance their product offerings, and launch an e-commerce platform that would support their growth. This included refining their subscription model, redesigning their website, and improving packaging and branding to better connect with their target audience.
Outcome
With Snowball’s help, MyRevolution successfully repositioned itself and enhanced its product offerings, creating a cohesive brand story and a new, user-friendly website. The launch of the new e-commerce platform (powered by Crystallize) and improved subscription model resulted in a threefold increase in sales. Snowball also helped develop marketing content, including social media strategy, that strengthened the brand’s digital presence and engagement.
Snowball helped MyRevolution scale with a comprehensive digital strategy and e-commerce platform.
Snowball worked with MyRevolution to refine their B2C strategy, focusing on a seamless digital experience for their customers. We redesigned their website to improve usability and optimized it for conversions. The new e-commerce platform, powered by Crystallize, enabled easy access to MyRevolution’s products and subscription options, contributing to a significant boost in sales.
Snowball’s subscription model redesign drove customer retention and sales growth.
Snowball worked with MyRevolution to create an enhanced subscription model that made it easy for customers to subscribe and enjoy ongoing delivery of their favorite products. This model not only boosted sales but also increased customer loyalty, creating a more sustainable business model. The streamlined subscription options improved the overall customer experience, which contributed significantly to the threefold increase in sales.
Snowball’s product design work elevated MyRevolution’s brand and digital presence.
Snowball helped MyRevolution redesign their product packaging and website, aligning the designs with their refreshed brand identity. We focused on creating packaging that stood out on the shelf while staying true to the brand’s values of quality and natural ingredients. The website was redesigned to be more user-friendly, showcasing their products and subscription options while ensuring a seamless shopping experience. Together, these design updates reinforced the brand’s identity and helped drive increased engagement and sales.